www.Jurnalul.ro

The challenge

Jurnalul National needed more than a change of look, an advanced software system that would allow easy and fast administration with a user friendly interface.

The solution

Avantaj NET Interactive has closely analyzed the behavior of the user and the international trends in the written press, but in the online environment. So the design was built from scratch, trying to keep up with the needs of the reader, giving him or her good and long look of all the articles from the first page. The modern reader doesn't have any time, he's working, and he's in a hurry with deadlines: "Don't make me think!" and "Save me a click!" are the first things in his mind when on a page.

The colors chosen for the web design were the same as the offline newspaper, so as the reader could very easily relate to the online version and recognize the distinctive signs naturally.

The web development was built on a strong and reliable platform, easy to use, fast and comfortable, very flexible for any promotions that the newspaper had going on.